Everything You Need to Know About Google Search Essentials
Understanding Your Audience One of the most important parts of having a website is making sure your audience can find your site (and find what they’re looking for). The…
5 Email Footer Examples I Love (For Your Inspiration)
Can You Put Everything On Your Foot? I’ll admit: It wasn’t until I received a company email signed off with “ad maiora” that I paid attention to email footers.…
Why Does SEO Matter For Startups?
You Will Be Lost Like A Needle In A Haystack Why does SEO matter for startups? In today's digital landscape, Search Engine Optimization, SEO, plays a crucial role in…
4 Phishing Email Examples Even I Could Fall For
What To Watch For In Emails Last year, I received an email from my “bank” alerting me to suspicious activity on my account. The layout and logo matched other…
I Tried 10 AI Project Management Softwares
Are AI Management Tools Worth It? AI project management tools simplify decision-making, keep projects rolling, and streamline communications. Pick the right project management tool, and you could save hundreds…
How Financial Businesses Use Marketing Automation
The Benefit Of AI The finance industry lends itself well to AI. The industry manages much data, customer service, and daily trend analysis. One search for AI tools in…
I Asked ChatGPT to Write 3 Different Marketing Job Application Emails
Can CatGPT Deliver? Here’s a confession: If someone asked me how I was able to land two of the most exciting full-time marketing roles in my career, my first…
Marketing Agencies We Admired in 2023
A Throwback To 2023 Born in the digital age, “Inbound Marketing” is nearing its 20th birthday. HubSpot Co-founder Brian Halligan coined the term in 2005 because the internet has…
How to Gain Your First (or Next) 1,000 Instagram Followers – 26 Tips
Create Engaging Content Gaining more followers on Instagram is key to successfully scaling your marketing efforts on the platform. But how do you increase followers on Instagram, especially if…
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20 Great Examples of PowerPoint Presentation Design [+ Templates]
What Makes A Good PowerPoint Presentation? When it comes to PowerPoint presentation design, there's no shortage of avenues you can take. While all that choice — colors, formats, visuals,…
How to Make a Facebook Business Page That Keeps People Engaged
Engage Your Audience Whether you're setting up a brand new Facebook Page for your brand, or just want to make the most of your existing one, it’s probably a smart…
Relationship Marketing: The Ultimate Guide
Relationship Marketing - What Is That? Want to know a secret? Customer retention is much more critical to your company’s success than customer acquisition. In fact, Frederick Reichheld of…
What Is Micro Blogging: A Start-to-Finish Guide for 2024
Micro Blogging & Content Marketing When I first started posting about my writing processes and marketing insights on LinkedIn, I felt exhilarated. It helped me build an engaged following…
What Is Contextual Targeting, In The Context Of Ads?
Contextual Targeting Is Not Just Text As Jerry Maguire once said — “Show me the money.” That phrase is probably something you’ve thought of as a marketer who has…
