When you choose a PLR product you are choosing a product that you can sell in order to make money. Thus, you want to ensure that it has the potential to shift as many units as possible, so that you can maximize your turnover, revenue and profits.
More to the point though, you are also selecting a product that is going to be representing you and your brand. This is going to be a product that you market as something you made and if it’s anything less than brilliant, then you will risk damaging your reputation and your brand.
With all that in mind then, read on and we’ll take a look at some of the crucial checks you need to make before settling on a PLR product.